Dave Sifry launched a few great ideas that will be studiously ignored by PBS execs because they know better. [here]
I have said this many times in the past [here, here, and here]: asking me for money while showing "Lord of the flies dance to 60s motown classics sung by Celtic women" is not helping your cause.
Micropayments texted in by SMS, that's brilliant. It might show PBS what their viewers what they TRULY watch.